The KAM Prompt Guide
The prompts we use for key account work, written for account managers rather than prompt engineers: account research, share of wallet, proposition drafts, meeting preparation. The guide lives at KAMPromptGuide.com, free and public, no signup. Copy a prompt, put your customer in it, and use it on a real account this week.
Every tool is built on the Value Matters methodology, your customer information and a purpose-built engine.
The thinking behind it
What the Technology Cannot Do
Last Thursday at the IET we showed a room of business owners a tool that draws a customer value proposition in seconds. Then we showed them the slide that matters more: the four things it will never do for you.
Seven Reasons AI Makes Key Account Management More Critical
AI is dismantling traditional B2B selling. The same forces are making strategic key account management more valuable than ever. Here are seven reasons why.